The impact of country of design and country of manufacture on consumer perception of product quality: an empirical test based on the concept of fit

The impact of country of design and country of manufacture on consumer perception of product quality: an empirical test based on the concept of fit

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Title: The impact of country of design and country of manufacture on consumer perception of product quality: an empirical test based on the concept of fit
Author: Hamzaoui, Leila; Merunka, Dwight
Date: 2005
URI: http://hdl.handle.net/10393/19452

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